Ad Team is a competitively selected class that emulates a small advertising agency. The group participates regularly in regional and national ad competitions, including the National Student Advertising Competition. Contact advertising faculty for more information. Students selected for Ad Team take JCOM 408/508: Advanced Advertising Campaigns for 5 credits.

Instagram: @uoadteam
Faculty Advisor: Christine Wise (cwis@uoregon.edu)

Align Magazine

Align is an arts and culture platform with an emphasis on lifestyle and fashion. This platform fosters creativity with three issues per academic year, consistent blog posts, rockin' playlists, and developing mediums. Creative risks and experimental processes are encouraged in order to achieve original content. Align continues to grow and conceptualize as a platform that aims to highlight many forms of art and experiment with new ideas.

Website: alignmaguo.com
Instagram: @align_mag
Faculty Advisor: Kym Rohman (kymr@uoregon.edu)

Allen Hall Advertising

Allen Hall Advertising (AHA) is a full-service, student-run advertising agency comprised of roughly 60 UO students. Teams work on multiple accounts throughout the year to produce professional-level work for real-world clients. AHA staff have the opportunity to gain true hands-on advertising experience and work with a large variety of clients. Students must apply for membership. Students selected for AHA take JCOM 406: Allen Hall Advertising for 1-12 credits (pass/no pass).

Website: allenhalladvertising.com
Twitter/X: @allenhallad
Instagram: @allenhallad
Faculty Advisor: Kym Rohman (kymr@uoregon.edu)

Allen Hall Public Relations

Allen Hall Public Relations (AHPR) is a full-service, student-run PR firm founded in 2000. Agency members construct and implement public relations campaigns to maximize results for small businesses and nonprofits in the Eugene area. Approximately 50-75 SOJC students work each term, which has grown due to its great results and client referrals. Our members offer diverse skill sets, with specialties ranging from public relations to marketing, advertising, electronic media, and graphic design. Students must apply for membership. Students selected for AHPR take JCOM 406: Allen Hall Public Relations for 1-12 credits (pass/no pass).

Website: allenhallpr.com
Twitter/X: @allenhallpr
Instagram: @allenhallpr
Faculty Advisor: Kelli Matthews (kmatthew@uoregon.edu)

After Hours

After Hours is a resource for students in the advertising major looking to build student-to-student mentorship, get help building a portfolio for future job/internship applications, gain perspective on the industry, and learn about opportunities available within the Allen Hall community.

Website: afterhoursuo.com
Instagram: @uoafterhours
Faculty Advisor: Christine Wise (cwis@uoregon.edu)

Ascend Magazine

Ascend examines how sports and the outdoors elevate the human spirit and create community. By immersing themselves with subjects and striving for in-depth reporting, writers push the boundaries of traditional sports journalism while crafting timeless long-form stories and pairing them with stunning photography and design. Operating out of the University of Oregon's School of Journalism and Communication, Ascend goes beyond stat lines and playing fields and questions what it means to be an athlete, while illuminating how sports and outdoor pursuits bring out the best of humanity. Members must enroll in JCOM 439 Sports Story and JCOM 410 Sports Publication.

Website: ascendoregon.com
Instagram: @uoafterhours
Faculty Advisor: Ivan Miller (imiller4@uoregon.edu)

Bateman Case Study Competition

The Bateman Case Study Competition is the Public Relations Student Society of America's (PRSSA) premier national case study competition for public relations students. It's an opportunity to apply knowledge gained in the classroom and skills built during internships to the creation and implementation of a full public relations campaign. Contact public relations faculty for more information. Students selected for the Bateman team take J409: Bateman Practicum in winter term for 1-4 credits. (NOTE: SOJC does not currently have an active Bateman team.)

Website: prssa.prsa.org/scholarships-and-awards/bateman-competition

Creative Juice

SOJC Creative Juice is for any student who loves being creative and wants to level up their creative exploration. We're a club of people who love to write, journal, collage, create Pinterest boards, explore graphic design, and just generally destress over a creative exercise. We will host creative exercises, guest lectures, upskill workshops, and more! Creative Juice is open to everyone, any major, any level of expertise. Feel free to drop in to any session or join them all.

Instagram: @uocreativejuice
Faculty Advisor: Kym Rohman (kymr@uoregon.edu)

The Daily Emerald

The Daily Emerald is an award-winning newsroom that publishes a weekly newspaper and DailyEmerald.com, a real-time, 24/7 news website. With a focus on investigative reporting, campus news coverage, and community features, the Daily Emerald staff works hard to keep the university community informed about the day's happenings and the issues that affect students every day. The newsroom--part of Emerald Media Group, an independent, student-run media business in Eugene--employs about 100 student reporters, editors, designers, photographers, and web developers. To apply, go to the Daily Emerald website.

Website: dailyemerald.com
Facebook: dailyemerald
YouTube: dailyemerald
Twitter/X: @dailyemerald
Instagram: @dailyemerald

Duck TV

Duck TV is a broadcast practicum where students gain experience as multimedia storytellers. Students work as anchors, reporters, videographers, and producers and in various technical roles. This is a repeatable course that will prepare students to be modern broadcast and digital storytellers. Interested students should email the faculty advisor, Joey McMurry, to join the program.

Website. ducktv.uoregon.edu
Twitter/X: @UODuckTV
Instagram: @UODuckTV
Faculty Advisor: Joey McMurry (joeymac@uoregon.edu)

Emerald Advertising & Marketing

Emerald Advertising & Marketing produces more than $600,000 in sales through print and digital advertising and other marketing services for Emerald Media Group, an independent, student-run media business in Eugene. Student account executive assistants work with EMG Account Executives learn sales, build media plans, and do account planning.

Website: dailyemerald.com/emg

Emerald Essentials

Emerald Essentials is a lifestyle publishing group run out of the business offices of Emerald Media Group, an independent, student-run media business in Eugene. Essentials staff creates original content, native content, and sponsored content that is published online and in a variety of business-focused special sections.

Website: dailyemerald.com/emg
Twitter/X: @EMGessentials

Emerald Photo Booth

Emerald Photo Booth is an event photography service run through Emerald Media Group, an independent, student-run media business in Eugene. It shoots photos for Greek houses, student groups, and UO departments. Photographers and students interested in gaining management, entrepreneurial, and business experience should inquire.

Website: emeraldphotobooth.com
Facebook: EMGphotobooth
Twitter/X: @EMGphotobooth
Instagram: @EMGphotobooth

Emerald Studios

Emerald Studios is Emerald Media Group's advertising and marketing video production department. Emerald Studios creates promotional videos, mini-docs, and custom video projects for UO departments, student groups, and small local businesses.

Website: dailyemerald.com/emg

Envision Magazine

Envision is a student-run environmental publication. The magazine aims to educate students on environmental issues and inspire them to live more sustainably. Envision publishes several print editions each year as well as online content.

Twitter/X: @EnvisionUO
Instagram: @envision_uo

Ethos Magazine

Ethos magazine is a nationally recognized, award-winning, independent, student-run publication. Since its inception as Korean Ducks Magazine in 2005, Ethos has worked hard to share a campus cultural spirit with its readership throughout the UO and the Eugene community. The publication joined Emerald Media Group in 2016 and continues to expand its offerings. SOJC students are encouraged to apply for employment.

Website: ethosmagonline.com
Twitter/X: @EthosMag
Instagram: @EthosMag

Flux Magazine

Flux is the SOJC's award-winning flagship publication. The annual magazine covers a different theme each year and features stories about people and places in the Pacific Northwest. The staff typically includes 25-30 students, who perform such roles as editor, feature writer, designer, photographer, and videographer. Students gain hands-on experience reporting and producing multimedia feature stories in the field and add an award-winning print publication to their portfolio. Students must apply, and if accepted, they must register for J575 Flux Production for 1-5 credits in winter and spring term.

Website: fluxoregon.com
Twitter/X: @fluxoregon
Instagram: @fluxoregon
Faculty Advisor: Charlie Deitz (cdeitz@uoregon.edu)

IR Futures

IR Futures is a student organization focused on business and financial communications. The group investigates emerging trends in corporate and financial public relations, investor relations, issues management, and public affairs. Members attend monthly meetings, sponsor workshops, and volunteer their time to broaden student understanding of the capital markets and personal finance issues that impact the community. We invite distinguished speakers from the financial sector to campus to facilitate an exchange of ideas and foster professional development among members. IR Futures is one of a small number of student investor relations organizations in the nation.

Website: irfutures.wordpress.com
Twitter/X: @IRFutures
Instagram: @IRFutures
Faculty Advisor: Kathryn Kuttis (kuttis@uoregon.edu)

KWVA 88.1 FM

The KWVA student-run radio station is a voice for students and a place to gain broadcast, production, and operation experience in a hands-on broadcast facility. Volunteer student and community on-air personalities program their own shows over FM radio and streamed on the internet, including music, sports, news, and talk programming.

Website: kwva.uoregon.edu
Twitter/X: @kwva
Instagram: @kwva881

National Association of Black Journalists

The National Association of Black Journalists (NABJ) is an organization of journalists, students, and media professionals that provides quality programs and services to, and advocates on behalf of, black journalists worldwide. It is the largest organization of journalists of color in the nation.

Website: uonabj.com, wethecookout.com
Twitter/X: @uonabj
Instagram: @uo_nabj
Faculty Advisors: Ed Madison (madison2@uoregon.edu) and Dayna Chatman (dchatman@uoregon.edu)

OR Magazine

OR Magazine is an innovative, interactive, student-produced digital magazine designed for the web and mobile devices. The award-winning annual publication features stories about Oregon's intriguing people and eclectic culture. The staff typically includes 20 students who serve as co-editors, writers, photographers, designers, and videographers. All students gain hands-on experience reporting and producing multimedia feature stories in the field. OR Magazine is offered every spring term and requires instructor consent. Students register for J469 for 4 credits.

Website: ormagazine.net
Twitter/X: @ORMagazine
Instagram: @ormagazinesojc
Faculty Advisor: Ed Madison (madison2@uoregon.edu)

Oregon Accelerator

The Oregon Accelerator is a student-led organization working to elevate Name, Image, and Likeness (NIL) opportunities by providing creative, strategic, and actionable insights & resources. Born out of a vision from faculty in the Lundquist College of Business and the School of Journalism and Communication, today the Accelerator provides students with a unique opportunity to combine NIL opportunities with experiential learning expertise.

Website: oregonaccelerator.com
Instagram: @oregonaccelerator
LinkedIn: oregon-accelerator
Twitter/X: @UOAccelerator
Faculty Advisor: Kelli Matthews (kmatthew@uoregon.edu)

Oregon Women in Sports Communication

Oregon Women in Sports Communication is a club dedicated to promoting and supporting women in the sports communications industry. Their mission is to foster an inclusive and empowering environment for networking, professional growth, and collaboration. They strive to create opportunities so that our members feel prepared to make a meaningful impact in sports.

Instagram: @uo_wsc
Faculty Advisor: Kelli Matthews (kmatthew@uoregon.edu)

Public Relations Student Society of America

The Public Relations Student Society of America (PRSSA) is the preeminent, national, pre-professional organization for students pursuing careers in public relations, communications, and related fields. PRSSA is comprised of nearly 10,000 students at colleges and universities across the nation and abroad.

Website: Oregon PRSSA
Email: prssa@uoregon.edu
Twitter/X: @uoprssa
Instagram: @uoprssa
Faculty Advisor: Courtney Munther (cmunther@uoregon.edu)

SOJC Audio Club

The SOJC Audio Club is a collaborative space where students can learn and gain hands-on experience in audio production.

Instagram: @sojc_audioclub
Faculty Advisor: Charlie Deitz (cdeitz@uoregon.edu)

Taking Up Space

Taking Up Space is a community-driven social alliance centered around the achievement, uplifting, and professional development of Black, Indigenous, and other people of color in the SOJC. Through workshops, discussions and events, Taking Up Space prepares members for the industry while supporting a crucial space of resistance and celebration for and by people of color.

Instagram: @takingupspaceuo

The Rising Project

The Rising Project is a student-run club in the SOJC working to merge creativity with science communication. They create campaigns and media content around topics like practical sustainability to help raise awareness on campus about broader issues of environmental justice.

Instagram: @therisingproject
Faculty Advisors: Deb Morrison (debmor@uoregon.edu) and Dave Koranda (dkoranda@uoregon.edu)

Unidos @ UO

Unidos @ UO, the UO Chapter of the Hispanic Public Relations Association, exists to provide a space for Hispanic and Latine communities who share an interest in strategic communication to come together, network, and develop professional communication skills. You only need to have an interest in communication to join.

Website: blogs.uoregon.edu/unidosatuo
Instagram: @unidosatuo
Advisor: Dean Mundy (dmundy@uoregon.edu)

UO Media Studies Club

The goals of the UO Media Studies Club are to create community among SOJC media studies majors, provide a fun and safe place to share and discuss media, and inspire the next generation of media professionals.

Instagram: @UO_Media
Twitter: @UO_Media
Faculty Advisor: Gretchen Soderlund (gsoderlu@uoregon.edu)

UO Storytellers Collective

Are you passionate about storytelling, documentary filmmaking, or creating impactful nonfiction multimedia stories? The UO Storytellers Collective is a new club designed for students who are eager to explore the world of nonfiction multimedia storytelling. Whether you're an aspiring filmmaker, a budding journalist, or someone who loves to create compelling narratives, this is the place where your talents can shine and grow. The group will feature UO alumni and other acclaimed filmmakers who will provide insights and inspiration, storytelling challenges and contests, and bi-monthly meetings filled with engaging activities, discussions, and popcorn! Members will build skills, their portfolios, peer support, and professional connections.

Website: UOStorytellers.com
Faculty Advisor: Ed Madison (madison2@uoregon.edu)

Sports:

https://goducks.com

Women's Sports

Majors:

Advertising: https://journalism.uoregon.edu/academics/undergraduate-programs/advertising
Journalism: https://journalism.uoregon.edu/academics/undergraduate-programs/journalism
Media Studies: https://journalism.uoregon.edu/academics/undergraduate-programs/media-st...
Public Relations: https://journalism.uoregon.edu/academics/undergraduate-programs/public-r...

Study Abroad:

SOJC trips: https://journalism.uoregon.edu/hands-on-learning/trips
UO Global Education Oregon: https://geo.uoregon.edu

Admissions Requirements:

https://journalism.uoregon.edu/admissions/undergraduate
https://admissions.uoregon.edu

Application/Transfer Deadlines:

https://admissions.uoregon.edu/freshmen/deadlines

International Students:

https://isss.uoregon.edu/

Mission Statement:

SOJC Mission
The UO School of Journalism and Communication is a community dedicated to excellence in learning, research, and creative projects. We are scholars, professionals, and students studying issues that champion freedom of expression, dialogue, and democracy in service to current and future generations.

While our Pacific Northwest home inspires our explorations of media, technology, and the human condition, our work at the undergraduate and graduate levels has global impact—researching, advocating for, and reporting on critical issues such as diversity and equity, the environment, and social and economic justice. Along the way, we facilitate relationships across media professions that promote public advocacy, social responsibility, transparency, and civic engagement.

By integrating theory and practice, we advance communication and media scholarship and prepare students to become professional storytellers, critical thinkers, thought leaders, and responsible citizens in a global society.

Come to Oregon; change the world.

Philosophy/Belief Statement:

SOJC Values
We commit to addressing systemic and historical inequities that have adversely affected people from underrepresented communities and to creating a welcoming and inclusive educational and work environment where diversity is honored and celebrated.

We embrace our responsibility to foster curiosity, critical thinking, and resilience in the education of future scholars and professionals. These qualities will help prepare our graduates to contribute evidence-based innovations, thought leadership, engaging storytelling, and research to the media and communication fields while finding meaningful solutions to local, national, and global challenges.

We are dedicated to truth, accuracy, and the foundations of our fields, and we commit to teaching, research, creative work, and professional outreach that furthers the greater good through ethics, innovation, and intentional action.

We are transparent and equitable, and we act with integrity in our professional and research practices, administration, and governance.

We build internal community by creating rich experiences for our students, staff, and faculty while elevating the voices of underserved groups.

We work to strengthen society and communities; build trust; advance media, science, and data literacy; and facilitate public debate and engagement.

We provide students with the transferable skill sets necessary to gain employment and succeed in their chosen endeavors.

Notable Graduates/Alumni:

Ann Curry
Harry Glickman
Tom McCall
15 Pulitzer Prize winners: https://journalism.uoregon.edu/about/pulitzer
Hall of Achievement: https://journalism.uoregon.edu/hall-achievement-members

Social Media:

Instagram: https://instagram.com/uosojc
LinkedIn: linkedin.com/company/uosojc/
Facebook: https://www.facebook.com/UOSOJC/
Youtube: https://www.youtube.com/uojournalism
Tiktok: https://www.tiktok.com/@uosojc

Tags: sports communication, science communication, Public Relations, media studies, media research, Media, mass communication, journalism school, game studies, Documentary, communication, Advertising